Curriculum Website
Personal Information

Qualifications

Training

Qualities

Work Experience

Computer Skills

Languages

Additional Information

 
 
 

Curriculum Vitae


Personal Information

Name :  Samanmalee Swarnalatha
Surname :  Rathnayaka
Date of birth :  02/06/1975
Nationality :  Sri Lankan
Country of residence :  Sri Lanka
Telephone 1 :  0714409534
Telephone 2 :  0115531451

Qualifications

  • M.A in Mass Communication , University of Kelaniya 2007-2008 (Reading)
  • M.Sc Degree in Development Communication & Extension   M.A in Mass Communication , University of Kelaniya 2007-2008 (Reading)
     M.Sc Degree in Development Communication & Extension
    Postgraduate Institute of Agriculture, University of Peradeniya, Sri Lanka, - February - 2005
     B.Sc Degree in Agriculture ,Faculty of Agriculture, University of Peradeniya, Sri Lanka, March - 2002,Specialized in Agricultural Extension
     Diploma in Management , Open University of Sri Lanka


  • Postgraduate Institute of Agriculture, University of Peradeniya, Sri Lanka, - February - 2005
  • B.Sc Degree in Agriculture ,Faculty of Agriculture,  University of Peradeniya, Sri Lanka, March - 2002,Specialized in Agricultural Extension
  • Diploma in Management , Open University of Sri Lanka

Training

*      Job related
·         Overseas training on social mobilization in Kurnool – Hyderabad - India
       (One Week)
·         Overseas training on multi media and web design in C-DAC – Mohali – India
       (Three Months – September - December, 2004)
·         Three day workshop on Art of Conflict Transformation , Organized  by GTZ and FLICT
·         Certificate course on "community information services for the poor", organized by DLC (Distance Learning Center) and conducted by ADBI (Asian Development Bank Institute) Three Months
·         Certificate course on "public  information services for the poor", conducted by ADBI (Asian Development Bank Institute) Three Months
·         Two weeks workshop on small group formation and effective facilitation for rural development, conducted by World Bank training consultant.
·         GIS and GEO informatics certificate course conducted by Postgraduate Institute of agriculture , university of Peradeniya and Geo informatics society of Sri Lanka (1 week)
·         Community base management development conducted by Rural Development Research and Training Institute in Borella (1 week)
*                  At the  University
·         Designed and developed computer based interactive multimedia CD on Genes and uses
·         Conducted agricultural radio programmes in Community radio station in Mahailluppallama and Kadurata FM by script writing, and announcing
·         Participated in video production workshop conducted by the Audio Visual Unit, Department of Agricultural Extension, and University of Peradeniya Sri Lanka.
·         Study on Human resource management practice (Recruitment, Rewards and promotion procedures)
·         Participated as a trainer and to organize a farmer-training programmes on ‘Extension and Entrepreneurship Development’ conducted by Department of Agricultural Extension, University of Peradeniya in year 2001

·         Experience farm practice course at university farm, Mahaillupallama, familiarized with dry zone farming community, their livelihood and enterprises as well as the management practices of small scale and large scale livestock farms (6 months)

  • Following diploma in English for professionals in Sri Lanka Institute of Development (SLIDA)
  • Following distance learning course on e - Learning policies conducted by ADB Institute 
  • Following Tamil Language Course in University of Colombo (6 months)
  • Completion of Certificate course on English in Royal institute – Nugegoda (3 months)
  • Completion of certificate course on higher level English course in workers education center , University of Colombo (6 months)
  • Followed the diploma course  in video editing and 3D animation, in Lilith Athulath Mudali Youth Council , Ratmalana (6 months)

 

Qualities

Corporate Competencies:
  • Demonstrates integrity by modeling the Gemidiriya Principles  and ethical standards;
  • Promotes the vision, mission, and strategic goals of Gemidiriya:
  • Displays cultural, gender, religion, race, nationality and age sensitivity and adaptability;
  • Treats all people fairly without favoritism.
 
Functional Competencies:
  • Demonstrates strong oral and written communication skills;
  • Able to craft and deliver messages in an articulate manner, thus communicating with others clearly and positively, writing, speaking and listening actively;
  • Strong analytical skills, and ability to rapidly analyze and integrate diverse information from varied sources;
  • Strong computer skills:  proficient in use of the Internet, MS Word, PowerPoint, Excel, Access, Adobe Illustrator, and Adobe In Design or PageMaker; web design
  • Identifies priority activities and assignments;
  • Teamwork - Strong interpersonal, communications, organizational and management skills and ability to work within multi-disciplinary teams
  • Strong analytical capabilities.
Development and Operational Effectiveness: 
  • Builds strong relationships with partners, focusing on impact and result for the client and responds positively to feedback;
  • Determined, ambitious and displays responsibility, particularly in planning and prioritizing activities;
  • Able to manage time effectively, delivering tasks efficiently and on time;
  • Consistently approaches work with energy and a positive, constructive attitude;
  • Proven networking and organizational skills;
  • Able to manage complex problems proactively and effectively, contributing innovative and practical ideas to field-based emergencies;
  • Flexible to changes and able to operate effectively in a changing environment, and to produce results under stress;
  • Remains calm, in control and relatively good humoured even under pressure;
  • Builds and shares knowledge with others.

Work Experience

·  Project Officer Communication   Gemidiriya Foundation, Community Development & Livelihood Improvement Project, Funded by World Bank
Work attended to
Being a member of communication unit and member of the national level management team of the project 
Main responsibilities are,
·         Assist to develop the communication strategies for the project with Communication Officer
·         Develop key presentations of the project for events and general awareness
·         Design and develop the communication materials & making  available them
·         Work with media (press & electronic) on public awareness.
·         Produce IT based products (CDs, power point presentations, Videos documentaries ) for awareness
ICT activities
·         Developed  and update ICT strategy to Gemidiriya Project
·         Developed 400 ICT Core team .They have engaged in various livelihood activities by using ICT
·         Arrange  computer training with ministry of Vocational training and Develop digital stories at Kothmale Community Radio
·         Coordinated IT Shed web portal pilot project (www.itshed.net)
·         Developed Participatory Video production (PV) Group with the help of Ms. Eva Vernardo.
·         Organized exposure visit on ICT Activities
·         Guide and coordinate the District and Hub level capacity building facilitators on ICT activities
·         Coordinate Community Radio pilot project in Polonnaruwa (Prepared Project report , Terms of  references and agreements )
·         Coordinate to establish  Community Information centers in project area – 7 districts  (already established 348 centers )
·         Organize and conduct training programs & workshops on communication aspects of the project (National level, district level and hub level)
·         Collected success stories on ICT and work with media (press & electronic) on public awareness on ICT. 
·         Work with other ICT related organizations in both local and foreign
·         Provide necessary document to  quarterly and annually progress reports  on ICT activities
·         Prepare necessary report on Community radio and ICT activities  to world bank
·         Maintain necessary data base on ICT activities
In addition to the above, following activities were attended
·         Assist to formulate Capacity Building strategies in project
·         Conduct  training programme to build capacity in village communities
·         Assist to build capacity in Pradesiya Saba and support organizations and service providers
·         Assist to establish a roster of resource persons
·         Participated to revise the  community operational manuals mainly capacity building chapter
·         Participated as  a counter part to the world bank mission and international team coming for exposure visits to Gemidiriya
·         Attended to translation work of Ms. Vijaya Barathi, World Bank consultant at social mobilization programmes and prepared CD’s on the programme
·         Coordinate with the World Bank consultants on ICT and Community radio preparing work plan, organizing field visit, budgeting etc...
·  Personal Assistant to the secretary  Ministry of Samurdhi and Poverty Alleviation  
·         Organize the field visits for secretary to monitor Samurdhi Programme
·         Establish working relations with the local state organizations, NGOs, private sector organizations and other cooperative bodies and reporting of  information to stake holders`
·         Prepare states reports and other relevant reports for the secretary
·         Analyze and  evaluate data to ensure achievement of subsidiary  given for tsunami victims             
·    Samurdhi Development Officer in Fisheries and Animal Husbandry Unit, Samurdhi Authority of Sri Lanka
·         Data collection and reporting activities in the Fisheries and Animal Husbandry unit
·         Assist to produce training manuals and leaflets
·         Field visit to  examine  success of Samurdi Beneficiary families
·  Samurdhi Development Officer in Monitoring and Evaluation Unit , Samurdhi Authority of Sri Lanka
·         Assist to develop employee performance evaluation system
·         Handling data base on employee Performance evaluation and Samurdhi Lottery
·         Data collection and reporting Project Monitoring in national level
·  Samurdhi Development Officer- 96/B and 91 Kadawala Grama Seva Divisions -Divisional Secretariat Divulapitiya in Gampaha District
·         Five years experience on Micro finance   
      system in Samurdhi Programme 
·         Selecting  beneficiaries for Samurdhi Subsidiary
·         Forming and training  small groups
·         Conducting training programme on social  mobilization  for Samurdhi beneficiaries
·         Facilitating for loan scheme of Samadhi Beneficiaries.     
      (Within two years  1.5 Million loans were given for Samurdhi  
      Beneficiaries to engage self employment. it  included loans of   
       Rs.5000/- to 50000/-
·         Planning  and implementing  for several livelihood
       activities for women 

Computer Skills

MS office package                  - MS -World, MS-PowerPoint, MS-Access, MS-Excel, MS Project
Designing Package         - Adobe Photoshop 7, Adobe PageMaker, Corel Draw 9,             
       Adobe illustrator, Director 8 for producing interactive multimedia CDs,    
      Macro Media Dream Viewer
Video Editing Package - Adobe after effects, Image Mixer, Move maker, Adobe premier, Uleads
Animation                      - 3D Max, MS Flash
Geo Informatics        -     Arc view , Map Info
Statistical computer packages - SPSS, SAS, Minitab
Internet -                              Experience in internet browsing and e-mail usages,

Languages

Languages -     Sinhala - Excellent
English – Good
Tamil – Good

Additional Information

§         Member United Nation Friendship organization ( SUNFO),
§         Member GIS AND GEO informatics society of Sri Lanka
§         Member All Ceylon Buddhist congress
§         Secretary Gemidiriya welfare society
§         Secretary – The Buddhist brotherhood association faculty of agriculture, University of Peradeniya
§         Committee member the Buddhist brotherhood association faculty of agriculture ,  the Buddhist brotherhood association and Hantana photography society at the University of Peradeniya
§         Active member in Management science  society , plantation society and forest society at the  Faculty of agriculture
§         Member of world telecenter Organization (www.telecenter.org)
§         Member of  ofok  human Network (http://ohnet.ofokngo.org/profiles/profile)
§         Member International Women Net work ( AMARC )
 
 
 
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